How It's Made in Wisconsin

We are seeking corporations, organizations and makers of all sizes and sectors to provide a unique “behind-the-scenes” perspective of Wisconsin-made products via facility tours, demonstrations or open house opportunities for your local communities and school groups as part of the 2024 Wisconsin Science Festival, October 14-20.


  1. Help communities learn more about the science and technology behind how products are made in Wisconsin and why they are important to our state.
  2. The science festival’s How It’s Made in Wisconsin project provides opportunities for Wisconsin-based companies to gain exposure and promote accessibility of STEM to target audiences.
  3. The Wisconsin Science Festival provides unique opportunities for youth to connect to experts in their own communities and learn about potential career paths.
  4. No cost to participate, and companies will be highlighted as festival event host sites.

How it works

  1. Complete INTEREST APPLICATION to establish available dates, times and group sizes. Events can be open to the public or serve preregistered groups only depending on facility needs.
  2. The Wisconsin Science Festival team will help connect, and supplement costs for, schools, community groups, 4-H volunteers, etc. in the area who are interested in attending.
  3. Companies will be included in regional and statewide marketing efforts and will also receive additional materials to help promote their participation in the festival.

2023 Partners:

  • Generac (Waukesha) = Generac is a leading provider of energy technology solutions and power products, and their employees incorporate the “T” or technology in STEM daily across multiple facets of the business. Middle and high school classrooms are invited to participate in a two-hour “doors open” experience at their global headquarters in Waukesha to discover how different departments utilize technology to complete projects and fuel innovation as they seek to power a smarter world. 40 student maximum. Learn more about Generac at
  • Turner Hall (Milwaukee) = Join Turner Hall staff on a tour of the building to drawing connections between its history and how the evolution of technology connects to the building making it what it is today.
    Learn more:
  • Sherman Phoenix Marketplace (Milwaukee) = Learn more:
  • WI Cranberry Research Station (Black River Falls) = Max of 60 students. Join us for a marsh tour covering how cranberries are grown while also highlighting research and applied sciences beyond the classroom/lab.  This is an outdoor marsh tour and would involve some walking around the marsh.
  • Tri State Custom Windows (Dodgeville) = Learn more:
  • Babcock Dairy (Madison) = Visit the Babcock Dairy Store Observation Deck to learn about dairy processing, making ice cream and cheese, and pasteurizing milk.  Buy breakfast, lunch or a cone during your visit. (Cashless only)
  • Thermo Fisher Scientific (Madison) = Learn more:
  • Pablo Center at the Confluence (Eau Claire) = Take a behind the scenes tour of the Pablo Center (10/21/23). Learn more:

Have questions?

Contact Sam Mulrooney, Wisconsin Science Festival Director
608-316-4390 | [email protected]

Project sponsor:

Project partner:

By participating in events held, sponsored, or promoted by Wisconsin Science Festival, you agree to assume all risk related to COVID-19 and release from liability the Wisconsin Science Festival and its affiliated partners and sponsors, as more fully set forth at  Learn about the year-round community programs at the Discovery Building.

Copyright 2024